I think sometimes it’s worth looking beyond the black and white.
Ive got no idea how much a van makes at the Ka££am but let’s say 10% of the 2000 spend £10 each and the van makes £2000 before costs (staff, stock, fuel etc). They then have an agreement with the club to pay 20% (£400) in pitch rent.
If the club were in such a dire financial position that the £400 is detrimental then we need to get out with collection buckets!
Now if I worked at the club I’d be thinking along the lines of... the match day experience is and has been historically pretty crap at the Kassam. We’ve finally found a local catering company who do a decent job of providing food and drink to our fans and are far better than some of the previous companies. They’ve had a bit of a crap year so let’s forget about the £400, they can have that and hopefully it means they’ll be here in the good times and we don’t have to find another catering company.
Who knows, when we do go back to normal perhaps the money we’ve lost by not asking Farrs for cash is recouped by returning, new, pay on the day fans who haven’t left disappointed after queuing 20 minutes for a warm bottle of carlsberg and a cold processed hotdog.